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Roofing · 13 checked items

Roofing: what should you be doing with AI by now?

Updated

Informational only.

Method note: tiers are an editorial classification by how established a feature is, not an adoption statistic. Customer results are vendor-reported. Every item was checked against its source URL on the verified date.

1. Everyone's doing this

1.1

Roofing CRM with estimates, proposals and e-sign

Roofr

What it does
job boards, proposals, invoices, e-signatures, material ordering through supplier integrations (ABC Supply, QXO, SRS Roofhub listed), payments.
Price
Starter $0 per month; Essentials $249 per month ($209 billed yearly); Scale $349 per month ($299 billed yearly). No per-seat charge.

Last verified:

1.2

Roof measurement reports

Roofr

What it does
reports with total squares, pitch and edges (hips, valleys, ridges, flashing), delivered in hours.
Price
$19 per report on Starter (24 hours or less); $13 per report on paid plans; Measure+ subscription $109 per month; pay-as-you-go.

Last verified:

1.3

Roofing CRM

JobNimbus

What it does
CRM and project boards with estimates, invoices, e-sign, financing, supplier and QuickBooks integrations, automations. A built-in marketing system (listed as beta) automates follow-ups and review growth.
Price
pricing not published (quote by plan and users; 14-day free trial, no credit card).

Last verified:

1.4

Roofing software

AccuLynx

What it does
roofing CRM and production software.
Price
pricing not published (request form only).

Last verified:

1.5

Live answering for contractors

Ruby and Smith.ai

What it does
Ruby lists roofers under home services, with live receptionists and website chat. Smith.ai offers 24/7 live answering, lead qualification and appointment booking (add-on).
Price
Ruby chat plans 10 chats $143 per month, 30 chats $335, 50 chats $520 (https://www.ruby.com/pricing/). Smith.ai 30 calls $300 per month, 90 calls $810, 300 calls $2,100 (https://smith.ai/pricing).

Last verified:

2. Early adopters

2.1

Instant online quotes

Roofr Instant Estimator

What it does
add-on that captures leads and gives homeowners a first quote; can be added to any plan including free Starter.
Price
$149 per month, or $125 per month billed yearly.

Last verified:

2.2

AI receptionist for roofers

Roofr AI Receptionist

What it does
described as "Calls answered; visits booked; quotes given."
Price
$99 per month, or $85 per month billed yearly.

Last verified:

2.3

AI phone agent billed per customer

Goodcall

What it does
AI agent that answers calls and books work; no per-minute charges; works with your existing number via forwarding.
Price
Starter $79 per month (100 unique customers), Growth $129 (500), Scale $299 (2,000).

Last verified:

2.4

3D measurements from photos and scans

Hover

What it does
3D models and measurements for roof, siding, gutters and windows from phone scans; homeowners can be invited to scan.
Price
Starter is pay per project (first 3 projects free); a simple roof scan is $29 on Starter and $9 on Pro per Hover's FAQ example. Pro $999 per year; Business $2,999 per year.

Last verified:

2.5

Job photo documentation with AI features

CompanyCam

What it does
timestamped photos, AI-assisted job reports and proposals from voice notes and photos (AI included in Crew and above), Marketing Suite with review requests.
Price
plan comparison shows Core $63, Crew $129, Scale $199 per month (billing basis not stated there; additional users $29 each, billed annually). AI credits: 10 / 100 / unlimited by plan. Marketing Suite listed at $99, shown reduced to $79.

Last verified:

3. Cutting edge

3.1

Automated review requests and social posts from job photos

CompanyCam Marketing Suite

What it does
social posts created from projects, Google review management, review requests after jobs.
Price
$79 per month (listed from $99).

Last verified:

3.2

Voice-to-proposal and room measuring

CompanyCam Crew/Scale

What it does
create proposals using voice notes and photos (Crew); measure rooms in camera and auto-translate team communication (Scale).
Price
Crew $129 and Scale $199 per month as shown (see 2.5).

Last verified:

3.3

Carrier-style damage assessment and scope of loss

Hover Enterprise

What it does
damage assessment (repair vs replace) and Xactimate-ready scope of loss, listed for Enterprise, in the adjuster-focused view of the page.
Price
contact sales (not published).

Last verified:

4. Cost table (published prices only)

ToolCoversPublished priceSource
Roofr plansCRM, proposals$0 / $249 / $349 per mo ($209 / $299 yearly)https://roofr.com/pricing
Roofr measurement reportRoof measurements$19 (Starter), $13 (paid plans) per reporthttps://roofr.com/pricing
Roofr Instant EstimatorOnline quotes$149/mo ($125 yearly)https://roofr.com/pricing
Roofr AI ReceptionistAI calls$99/mo ($85 yearly)https://roofr.com/pricing
JobNimbus / AccuLynxRoofing CRMNot publishedhttps://www.jobnimbus.com/pricing ; https://acculynx.com/pricing/
GoodcallAI phone agent$79 / $129 / $299 per mohttps://www.goodcall.com/pricing
Hover3D measurementsPay per project; Pro $999/yr; Business $2,999/yrhttps://hover.to/pricing/
CompanyCamPhotos, AI reports$63 / $129 / $199 per mohttps://companycam.com/pricing
Ruby chat / Smith.aiLive answering$143-$520 / $300-$2,100 per mohttps://www.ruby.com/pricing/ ; https://smith.ai/pricing

5. Real examples (vendor-reported; not independently verified)

  • Colonial Remodeling, via AccuLynx: owner Jon Hickox says "within a year of using it, our roofing business grew to $12 million" from $5 million. Source: https://acculynx.com/pricing/ (2026-10-15). Vendor testimonial.
  • Timberland Exteriors, via Hover: president says Hover "provides us with accurate measurements and confidence to order the right materials." Source: https://hover.to/pricing/ (2026-10-15). Vendor testimonial.
  • Smith Roofing and Eaton Roofing & Exteriors, via JobNimbus: reviewers say JobNimbus helped their production and affordability; the page states a 4.8 rating from 8,000+ contractors on a review site. Source: https://www.jobnimbus.com/pricing (2026-10-15). Vendor-selected quotes.
  • Hover's own pricing math: Hover states Pro "pays for itself at ~4 projects a month." Source: https://hover.to/pricing/ (2026-10-15). Vendor claim.

6. You're behind if...

7. What NOT to do / compliance (informational only)

⚠ What NOT to do / compliance (informational only)

  • Do not use AI to generate fake reviews or testimonials. FTC's Operation AI Comply (Sept 25, 2024) included action against a company whose AI tool generated fake consumer reviews and states "there is no AI exemption from the laws on the books." Source: https://www.ftc.gov/news-events/news/press-releases/2024/09/ftc-announces-crackdown-deceptive-ai-claims-schemes (2026-10-15).
  • Get consent before AI-voiced outbound calls or texts. The FCC's Feb 2024 ruling (FCC-24-17) confirms the TCPA's "artificial or prerecorded voice" rules cover AI that generates human voices, requiring prior express consent. Source: https://www.fcc.gov/document/fcc-confirms-tcpa-applies-ai-technologies-generate-human-voices (2026-10-15).
  • If you use drones for roof inspections, the FAA says flying under the Small UAS Rule (Part 107) requires a Remote Pilot Certificate, renewed through online recurrent training every 24 calendar months. Source: https://www.faa.gov/uas/commercial_operators/become_a_drone_pilot (page updated June 9, 2026; verified 2026-10-15). Hover and similar tools use homeowner phone scans instead.
  • Do not over-promise on AI estimates. Instant quotes are a first estimate; confirm scope on site before contracts. (Editorial guidance, not a legal requirement.)
  • Informational only, not legal advice; state contractor and insurance-claim rules vary.

8. Self-check quiz (Yes or No)

Get your AI-by-now score

Answer 10 Yes/No questions. One point per Yes.

  1. 1. Can a homeowner get an instant or same-day quote online? (2.1)
  2. 2. Are inbound calls answered 24/7 by a person or AI? (1.5, 2.2, 2.3)
  3. 3. Do you order measurements digitally instead of measuring by hand? (1.2, 2.4)
  4. 4. Are proposals digital and e-signed? (1.1, 1.3, 1.4)
  5. 5. Do you use a roofing CRM with automations? (1.3, 1.4, 1.1)
  6. 6. Are job photos stored in a shared, time-stamped system? (2.5)
  7. 7. Do you request reviews automatically after jobs? (3.1)
  8. 8. Have you tried voice notes for proposals or reports? (3.2)
  9. 9. Do you have consent in place before any AI-voiced outbound call or text? (7)
  10. 10. Does anyone who flies a drone for you hold a Part 107 certificate? (7)

Scoring (1 point per Yes)

  • 0 to 3: Behind. start with call answering and digital measurements.
  • 4 to 6: On pace. add instant quotes and automated reviews.
  • 7 to 8: Ahead. tighten automation and photo workflows.
  • 9 to 10: Leading. re-verify tools quarterly.

10 questions left.

Roofing AI FAQ

What AI tools do roofers use?

Published vendor pages show AI call answering (Roofr AI Receptionist, Goodcall), instant online estimates (Roofr Instant Estimator), 3D scan measurements (Hover) and AI-assisted job reports (CompanyCam).

How much does a roof measurement report cost?

Roofr lists $19 per report on its free Starter plan and $13 on paid plans. Hover prices by project; a simple roof scan is shown at $29 on Starter.

How much is an AI receptionist for a roofing company?

Published prices: Roofr AI Receptionist $99 per month ($85 billed yearly), Goodcall from $79 per month. Live-answering services such as Smith.ai start at $300 per month for 30 calls.

Which roofing CRMs publish pricing?

Roofr publishes plan prices ($0 to $349 per month). JobNimbus and AccuLynx did not publish prices on the pages checked.

Can I use AI to write customer reviews?

No. The FTC took action in 2024 against an AI review-generation tool and says there is no AI exemption from existing law.

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